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July 20, 2007:
Connections featured in Tech-Knowledgy publication.  More...

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Automated Marketing System

Direct mail marketing, call programs and e-mail marketing are effective methods of connecting with clients to cross-sell services and support marketing initiatives. By targeting the right audience with the right offer, the financial institution is letting clients know that they understand their needs, and as a result, the client places more value in their relationship with you.

How will Connections technology automate the marketing process?

- Directly target your clients using appended demographic data for your existing households
- Create one-to-one automated direct mail pieces to existing and prospective clients
- Create automated call programs as follow-up with new clients or to cross-sell existing clients
- Create automated e-mail programs to follow-up with new clients or to cross-sell existing clients
- Create uniform and professional direct mail pieces that your front-line staff may utilize for client follow-up
- Automatically track the results of all direct mail, call and e-mail programs
- Utilize our creative design team to produce professional marketing campaigns
- Expand your marketing campaigns beyond existing clients by purchasing target lists

Looking for more details and specifics? Check out our detailed marketing flyer which gives more specifics about our marketing services.

Wondering what kind of returns you could see? We've prepared some example returns for you.